Let us bring out the beauty in you.

Incognito? You’ll shed your disguise and walk confidently into the world after a visit to Cognito Hair Design! At Cognito, we don’t just promote amazing hair, but we also encourage a positive outlook towards yourself and the world. Your hairstyle is just one way you express your unique identity, and we’re here to make you feel like the best version of you!

Located in the heart of the Belmont/Hillsboro neighborhood of Nashville, Cognito Hair Design is committed to serving a growing city with the latest in hair care. We offer a luxurious and yet comfortable setting where our staff's Southern roots create a welcoming experience from the moment you walk through our doors.

So if beauty is truth, and truth is beauty… be true to yourself, and let Cognito help bring out the beauty in you.

Paul Mitchell Salon

We are a John Paul Mitchell Systems Focus salon representing JPMS The Color, PM Shines, Tea Tree, Awapuhi Wild Ginger, and the original black and white Paul Mitchell. Most of our stylists are national trainers for Paul Mitchell. At Cognito, we exclusively sell Paul Mitchell products, because Paul Mitchell is (and always will be) dedicated to making our world a more beautiful place. They were the first professional beauty company to stand up against animal testing, and their charitable efforts continue to set the standard for giving in our industry.

Featuring Oribe Hair and Skin Care line

Oribe Hair Care was founded by renowned editorial and celebrity hairstylist Oribe and beauty industry veterans Daniel Kaner and Tev Finger with the goal of creating a new kind of hair company, one that was designed with the most talented salon professionals and the most discriminating customers in mind. When developing the line, we didn’t want to compromise on any detail. We leveraged skin care technology and natural actives to deliver high-performance, treatment-based products—all while never forgetting that healthy hair is the underpinning for sexy, glamorous styling. Each product has been tested at length on set, backstage and in the salon to ensure that it delivers results, leaving us with a best-in-class collection that truly meets the needs of the hair-obsessed.


Cognito Cares

At Cognito, we also value caring for others. From our commitment to treating everyone who walks in our doors like family to giving back to our community, we want to create an environment where you will feel confident, beautiful and welcome. Each month, Cognito chooses a charity or non-profit organization to whom we make a financial contribution.